First thing that attracts me is the color scheme.
I don't like pastel colors, so you don't see me buy a lot of kits with pastel colors. I like bundles as well, esp. if there's an extra alpha pack and cards.
Other than the color scheme, I look at the variety of elements and flowers, but my weakness are Halloween kits. Even though I have enough of them... I always seem to be attracted to them.
And I have a few designers where I just like to have EVERYTHING they create.
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